Privacy Policy

Effective Date: 20th April 2025

Company: Amethyst Wealth – FZCO

Website: www.amethystwealth.ae



1. Who We Are


Amethyst Wealth – FZCO (“Amethyst Wealth”, “we”, “our”, or “us”) is a strategic consultancy firm operating from the United Arab Emirates. We are committed to protecting your privacy and handling your personal data with care and transparency, in accordance with the UAE Personal Data Protection Law (PDPL) and applicable international privacy regulations, including the General Data Protection Regulation (GDPR).

2. What Information We Collect


We may collect and process the following personal data:


  • Name
  • Email address
  • Phone number
  • Company name or affiliation
  • Country of residence
  • IP address and device/browser data (via cookies or analytics)
  • Professional title or role (e.g., founder, executive, advisor)
  • Any other data you voluntarily provide through contact forms or direct correspondence


3. How We Collect Personal Data


We collect personal data through:


  • Website contact or inquiry forms
  • Direct email communication
  • Phone consultations
  • Business networking events or referrals
  • Automated technologies (e.g., cookies, analytics tools like Google Analytics)


4. How We Use Your Information


We use your personal data to:


  • Respond to inquiries or requests
  • Schedule consultations
  • Provide you with information about our services
  • Maintain internal records and regulatory documentation
  • Improve our website performance and user experience


We do not sell or rent your personal information. All data is used exclusively to support your engagement with Amethyst Wealth and is processed strictly for business communication and operational purposes.


5. Legal Basis for Processing


We process personal data under the following legal bases:


  • Consent – when you voluntarily submit information through our website
  • Legitimate interest – to manage communications, improve our services, and fulfil client requests
  • Compliance – to meet applicable regulatory, legal, or contractual obligations


6. Cookies and Analytics


We may use cookies and tracking tools, such as Google Analytics, to understand how visitors use our website. You may manage or disable cookies through your browser settings.


7. Data Retention


We retain personal data for as long as necessary to fulfil the purpose for which it was collected, including:


  • Regulatory or legal compliance
  • Business correspondence history
  • Operational or service follow-up


When data is no longer required, it is securely deleted or anonymised.


8. Your Rights


Depending on your jurisdiction, you may have the following rights:


  • To request access to your personal data
  • To correct or update your information
  • To request deletion or restriction of processing
  • To withdraw consent at any time
  • To object to processing based on legitimate interest
  • To file a complaint with a data protection authority


Requests should be submitted by email using the contact details below.


9. Data Transfers


As a consultancy operating internationally, we may transfer personal data outside the United Arab Emirates (UAE). In such cases, we ensure appropriate safeguards are in place, including the use of standard contractual clauses (SCCs), to maintain compliance with international data protection standards.


10. Security


We implement proportionate technical and organisational security measures, consistent with regulatory requirements and industry best practices, to safeguard personal data from unauthorised access, disclosure, or misuse.


11. Third Parties


We may share your data with third-party service providers or affiliates only when necessary (e.g., CRM tools, cloud services, or legal/regulatory partners) and only under strict confidentiality terms.


12. Changes to This Policy


We reserve the right to update this Privacy Policy periodically. Any changes will be posted on this page, accompanied by a revised “Effective Date.” Continued use of the website after an update constitutes your acceptance of the revised terms.


13. Contact Us


If you have questions about this Privacy Policy or wish to exercise your rights, please contact:


Amethyst Wealth – FZCO

admin@amethystwealth.ae

 +971 505136810